16/06/2020

澳洲论文代写价格:工作职责的描述

墨尔本论文代写

本篇澳洲论文代写价格:工作职责的描述是由澳洲论文人论文代写网提供的一篇范文。

澳洲论文代写价格:工作职责的描述

以上职位的工作职责(工作描述)如下:

1 .该职位涉及与已受聘为公司产品做广告的广告代理公司进行协调(Shimp和Andrews, 2013)。

高级营销主管(推广)必须向广告代理公司解释公司的组织文化、营销策略和愿景。

这个人必须决定制作广告的预算。

个人必须在使公司和广告代理就促销信息的内容达成一致方面发挥积极作用。这个人必须结合创造力和商业考虑(Shimp和Andrews, 2013)。

个人必须决定使用何种媒体来转发公司的促销信息。

个人必须决定传递信息的频率,并就传递信息所涉及的成本与各方进行协商。

澳洲论文代写价格:工作职责的描述

7个人必须在发展公司产品的品牌资产中扮演积极的角色(Baker和Saren, 2010)。

个人必须决定公司的新产品将在哪里推出。此人将指示一个营销主管团队在发布会现场做好一切安排。该人员将采取措施通知媒体和消费者有关新产品的发布。

个人必须与公司产品的经销商协调在零售店的促销活动。

此外,个人必须为经销商制定计划。这些计划刺激经销商卖出更多的产品。

11个人必须举行新闻发布会,通过媒体让人们了解公司的活动(Zimmerman和Blythe, 2013)。

个人必须主动将公司的产品与社会事业联系起来。

该人员必须与组织的其他部门如生产和财务部门进行协调。

个人参与预先计划公司的促销活动。这个人参与安排这些活动。

根据Hay Point Factors,个人应该了解公司所处的行业。这个人必须领导公司的数字营销努力(Bernhardt, Mays和Hall, 2010)。企业的营销信息要简洁有效。个人参与品牌定位。这个人积极参与公司品牌的发展。

澳洲论文代写价格:工作职责的描述

The job responsibilities ( job description) for the above position are as follows:
1 This position involves coordinating with the advertisement agency which has been hired to make advertisements for the company’s product (Shimp and Andrews, 2013).
2 Senior Marketing Executive (Promotion) has to explain to the advertisement agency the organization culture, marketing strategy and vision of the company.
3 The person has to decide regarding the budget for the production of the advertisement.
4 The individual has to play an active role in bringing the company and the advertising agency in agreement regarding the contents of the promotional message. The person has to merge creativity and commercial considerations (Shimp and Andrews, 2013).
5 The person has to take decision regarding the media to be used for forwarding the promotional message of the firm.
6 The individual has to decide regarding the frequency of the messages and also negotiate with different parties regarding the costs involved in relaying the message.

澳洲论文代写价格:工作职责的描述
7 The person has to play an active role in developing the brand equity of the company’s products (Baker and Saren, 2010).
8 The individual has to decide where the new product of the company will be launched. The person would direct a team of marketing executives to make all arrangements at the venue for the launch. The person would take steps to inform the media and consumers regarding the launch of the new product.
9 The individual has to coordinate with the dealers of the company’s products regarding the promotional activities at the retail outlets.
10 Further, the individual has to frame initiatives/schemes for the dealers. These schemes act as an incentive for the dealers to sell more.
11 The individual has to hold press conferences to make the people aware of the company’s activities through the media (Zimmerman and Blythe, 2013).
12 The individual has to take initiatives for associating company’s products with social causes.
14 The person has to coordinate with other departments of the organization like production and finance department.
15 The individual is involved in planning the promotional activities of the company in advance. The person is involved in scheduling these activities.
16 According to Hay Point Factors, the individual should have knowledge of the industry in which the firm is operating. The person has to lead the digital marketing efforts of the company (Bernhardt, Mays and Hall, 2010). The marketing messages of the enterprise need to be concise and effective. The individual is involved in brand positioning. The person is actively associated with the evolution of the company’s brands.

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