27/02/2017

澳洲论文代写:媒体类型

墨尔本论文代写

澳洲论文代写:媒体类型

1。传统媒体是互联网引入之前的传播方式。虽然它是古老的性质,但它的重要性不受其任期。例如:报纸、杂志、电视和音乐表演等。
2。新媒体:它的下一代媒体,因为它的高需求。它是受欢迎的,因为它易于随时随地,随时随地和任何人在任何设备有互联网连接。由于其庞大的数据基础,现在更受欢迎。例子:网站,视频游戏和DVD的。
媒体融合:指利用更新和先进的技术收集和发布各种问题的信息(常,2002)。简单地说,这是传统媒体和新媒体融合的结果。
社会媒体革命:这是一个小时的需要,因为社会媒体的使用各种用途的增长。大多数人现在都受到陌生人的各种需求,如广告,预订和购物来自世界各地。这是一个倾听经济的时刻,因为今天的消费者不仅是消费者,他们是评论的东西,然后发表他们的言论对产品和服务,他们使用。(kalpan,2010)。
互联网改变了广告:广告是任何行业的神经,它已经改变了,因为互联网。今天消费者在线购买产品。今天的消费者更熟悉,他们喜欢使用定制产品。互联网作为一种媒体的广告反映了及时回复消费者(Gilberth,2009)。互联网已经成为分享经验的媒介,因为大多数人的生活都围绕着电脑、笔记本电脑和移动电话,他们总是与世界其他地方联系在一起。广告客户也希望支付的主要接触。
品牌:品牌是一个标志,标志,设计,颜色和名称的独特的组合方式。
品牌形象:它是一个独特的形象,任何品牌在消费者心目中区别于其他同类品牌在市场上。要在消费者心智中最重要的事情是一致的(如果1995)。
品牌设计师:是一个在消费者心目中塑造公司形象和产品形象的人。

澳洲论文代写:媒体类型

Traditional Media was the mode of communication before the introduction of internet. Though it is old by its nature but still its importance is not affected by its tenure. Examples: newspapers, magazines, T.V. and music show etc.
2. New Media: It’s a next generation media because of its high demand. It is popular because of its easy accessibility anywhere, anytime and by anyone on any device having internet connection. It is preferred nowadays because of its vast data base. Examples: websites, video games and DVD’s.
Media Convergence: It means the use of upgraded and advanced techniques for collecting and distributing information on various issues (Chang, 2002). In simple words it’s the merging of traditional and new media for better outcomes.
Social media revolution: It was the need of an hour because of the growth in the use of social media for various purposes. Most of the people are now influenced by strangers for their various needs, like for advertising, making reservations and shopping from all around the world. It’s a time of Listening economy as today’s consumers are not only consumers; they are commentators who review things and then publish their remarks on product and services they use. (Kalpan, 2010).
Internet changed the advertising: Advertising is the nerve of any business and it has changed because of internet. Today consumers buy products online. Consumers today are more knowledgeable and they like to use customized products. Internet is used as a media for advertising as it reflects prompt replies from the consumers (Gilberth, 2009). Internet has become a medium of sharing experiences as most of the people’s life revolves around computer, laptops and mobile phones with which they are always connected to the rest of the world. Advertisers also wish to pay for the largely approached.
Brand: A brand is a combination of logo, symbol, design, colour & name which are unique in its own way.
Brand Identity: It a unique image of any brand in consumers mind which distinguishes itself from other similar brands in the market. The most important thing to be in the mind of consumers is consistency (Upshaw, 1995).
Brand designer: It is a person who creates an image about the company and its products in the mind of consumers.

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