it作业代写：公司的客户档案
其次，公司将提供一致的客户档案。大多数情况下，在直接营销的情况下，任何形式的与客户联系的方法，从任何可用的销售或营销人员都必须被告知关于客户的正确和一致的信息，以避免时间和成本。当一个客户数据库以一种可靠的方式和一个非常一致的配置文件创建时，这就很容易(Culnan, 1995)。在创建这样的数据库时，一个关键的挑战是必须从客户端收集信息。因此，必须接触已准备好并愿意购买旅游公司服务的客户，提出数据合并的要求。应该向客户解释为什么从他们的终端需要数据，因为这将有助于更充分地定制和满足他们的需求。
it作业代写：公司的客户档案
数据库必须包含两组信息。首先，它应该包括客户的非常基本的人口统计信息，如他们的年龄、收入、性别、教育程度等。这些信息将有助于根据客户的旅行需求对客户进行分类。除此之外，还必须收集与旅游交易相关的具体信息。这将包括信息,如1)购买频率,2)花在旅行,比如如果客户作为个人或作为一个家庭,旅行等。通过这些细节,该公司能够提前知道客户的前景,如当他们可能想要使用一个特定的公司提供的。如果有某个旅游套餐是公司提供的促销活动，符合该信息的顾客会得到提醒。这样他们就会愿意重复购买。
it作业代写：公司的客户档案
Secondly, a consistent customer profile will be available with the company. Most times, in the case of direct marketing, any form of approach to connect to the customer, from any available sales or marketing personnel must be informed with the right and consistent information on the customer so as to avoid time and costs. When a customer database is created in a reliable manner with a very consistent profile, then this is facilitated (Culnan, 1995). A key challenge here in the creation of such a database is that the information must be collected from the customer end. Customers who are ready and willing to buy the services of the tourism company must hence be approached with the requirement for data incorporation. The customer should be explained as to why data is needed from their end, as it would help in customizing and meeting their needs more adequately.
it作业代写：公司的客户档案
The database must include two sets of information. Primarily, it should include the very basic demographic information of the customer such as their age, their income, gender, education, etc. This information will be useful to classify customers based on their travel needs. Other than this, specific travel transaction related information must be collected, too. This will include information such as 1) Frequency of purchase, 2) The amount spent in travel, such as if the customer travelled as an individual or as a family, etc. With these details, the company would be able to know in advance of the prospects for a customer, as in when they might want to utilize a specific offer from the company. If a certain travel package was coming up which was a promotional offer from the company, the customers who fit the profile could be alerted. They would then be willing to repeat a purchase.