From an organizational perspective, the key responsibility of a manager is to solve organizational problems in a creative manner. Although there has been constant development in the field of organizational management, the core areas of management are categorized into the four main areas which include planning, organizing, leading, and controlling and it also known as P-O-L-C framework (Freeman, 2010). These four highly important functions of management have been given huge emphasis in modern management because they are directly interlinked with business operations of a company. As a result, functional managers are now required to evaluate and analyze a complete and clear framework for prioritizing certain skills and procedures which comprise this crucial theory. The report will shed light on how Virgin Airlines uses these 4 crucial aspects of business management and integrate them into their operational activities for the fulfillment of their business objectives.
Implementation of the P-O-L-C Framework
For any organizational leader, planning is one of the most important traits of his overall leadership strategy. Planning is one the core functions of management which requires setting up of essential business objectives and determining a certain course of action for achieving their core objectives (David, 1999). Planning helps organizational managers to be aware of their business conditions and how they can budget and forecast their business conditions. For any business to thrive in the long run, it is highly important that organizational leaders are good decision makers. However, organizational planning is a long term process (Cook, 1998). It requires an audit of the environment which surrounds the company within the industry. It also means that business planners should be highly aware of the contingencies they are constantly facing due to the financial and economic environment and simultaneously, how they can satisfy their customer’s needs. Organizational leaders also need to make future forecasts for their business operations. Virgin airlines aims to establish itself as the leading airline company in the world and to achieve that it has to list and prioritize its business objectives, which give clear statements of what has to be achieved by the company. Organizational planners have to identify certain courses of action which can help to achieve business objectives. After analyzing and evaluating the potential business opportunities, Virgin airways should take the most optimum business decisions to implement a realistic business strategy. Managers of Virgin Airways have to constantly measure the potential result of their business plans and must make amendments wherever relevant.