20/02/2019

新西兰论文代写:战略分析

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新西兰论文代写:战略分析

Wolseley UK的新战略将仅在分析产品生命周期分析、杵分析、SWOT分析和波特力分析的结果后选择。很明显,管道市场是一个高度网络化的行业,在这个行业中,每个人都相互理解,在获取投标和投标时关系很重要。从Wolseley可以实施或采用的策略的可用选项来看,这些策略包括广泛差异化、低成本、最佳成本、低成本聚焦或差异化聚焦(Morschett et al . 2015)。从Wolseley的优势可以明显看出,公司不需要采用低成本战略(Johnson, G。惠廷顿,R。,斯科尔斯,K。,2014)。当组织需要比竞争对手做得更好时,就需要这种策略。当竞争对手的产品相同或差异化较弱时,低成本策略能够正常发挥作用。然而Wolseley有一个适当的差异化和高度多样化的投资组合。该行业买家的转换成本较低,因此该公司将需要一种战略,以适当地考虑为接受调查的公司提供价值。

新西兰论文代写:战略分析
另一种战略是广泛的差异化战略,它允许公司通过属性和特征的整合来产生竞争优势。这些特点反过来又使得产品和服务完全不同于竞争对手,在几个方面买家认为值得支付和有价值(Lynch, 2012)。公司也可以采用成本领先战略。这种通用的战略旨在为特定的质量水平带来低成本的工业生产者。由于公司注重的是更高的质量,更低的成本并不适用,因此这种策略是不合适的。似乎最适合Wolseley的最佳策略是专注策略,它允许公司专注于一个更窄的细分市场,而跨该细分市场的措施可以通过成本效益或差异化来实现。关键是要通过对it的全面关注来更好地满足公司的需求。使用这种策略的组织通常享有更高程度的客户忠诚度,而这反过来又导致了对公司的客户忠诚度的巩固(Morschett et al . 2015)。随着市场焦点的缩小,追求焦点策略的组织具有较低的容量,因此议价能力也随之降低。

新西兰论文代写:战略分析

New strategy for Wolseley UK will be selected only upon analysing the results from product life cycle analysis, PESTLE analysis, SWOT Analysis and Porters 5 force analysis.It is evident that the market of plumbing is an industry with high networking wherein each person understands the other and relationship matters in obtaining bids and tenders. From the available options for strategies that can be implemented or adopted at Wolseley inclusive of broad differentiation, low cost, best cost, low cost focused or differentiation focus (Morschett et al 2015). As evident from strengths of Wolseley it is evident that the company does not require employment of low cost strategy (Johnson, G., Whittington, R., and Scholes, K., 2014). This strategy is needed when an organization requires doing better than its competitors. Low cost strategies work properly when rival sellers products are identical or are differentiated weakly. However Wolseley has an appropriate differentiation and portfolio which is highly diversified. The switching cost of the buyers in the industry is low and therefore the company will require a strategy that appropriately looks at offering value to the company under investigation.

新西兰论文代写:战略分析
Another strategy is broad differentiation strategy that allows companies to produce an edge competitively through attributes and features incorporation. These features in turn allow to set the product and services completely apart from the competitors in several ways that buyers regard worth paying for and valuable (Lynch, 2012). Cost leadership strategy can also be used by the company. This generic strategy seeks to bring low cost industry producer for a specific quality level. As the company focuses on higher quality, and lower costs do not apply and therefore this strategy is not suitable. The best strategy that seems to be most suitable for Wolseley is focus strategy that allows a company to focus on a narrowed segment and across that segment measures can be achieved either for cost benefit or differentiation. The key is that the company’s needs be serviced better through entire focus on it. An organization that uses this strategy often enjoys customer loyalty of higher degree and this in turn leads towards entrenching customer loyalty towards the company (Morschett et al 2015). As there is narrowed focus in the market, organizations that pursue a focused strategy have low volumes and henceforth less power of bargaining.

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